1939 Peugeot 202 Berline | Selections from the Mullin Collection Auction | Gooding & Company | April 26, 2024
1939 Peugeot 202 Berline | Selections from the Mullin Collection Auction | Gooding & Company | April 26, 2024
At the 1937 Paris Auto Salon, Peugeot staged a massive “referendum” among attendees to better understand what the public demanded from a contemporary motorcar, marking one of the earliest examples of an automotive manufacturer conducting market research. Ma..
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