'It Ain't No Wonder His Wives Left Him' ..?

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Now what have we got here. Okay, it's a 1935 or something Ford. But whaz-up atop these iron poles? What's the message the tire-marketeer likes to whisper in our ears? Bottom line is clear: NEED TIRES? >>> Cooper TIRES! (they still luv spectacular billboards). Alas, the message didn't land with our lazy chauffeur along Route 66, some place Missouri. He's sipping both pipe and beer and has a blond doing the dirty work. The only one giving attention to her is the dog in the pick-up box. Now the question which puzzles us is why did the copywriter write 'wives' instead of 'wife' in the headline? Is this drama going on for ages resulting in multiple runaways? Or is this small Missouri town one of the last remaining non-monogamous communities where one can be left by many wives in one go? Have a great weekend, but...er check your tires, unless you are tired of your wive(s). (photo Keith Canouse)

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